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Veronica Beard was founded in 2010 by sisters-in-law Veronica Miele Beard and Veronica Swanson Beard. Their initial offering of dickey jackets became a signature piece for the brand, known for its versatility and interchangeability. Over the years, the brand has evolved to encompass a full lifestyle collection that caters to the diverse needs of contemporary women.

Now, after nearly fifteen years in the industry, Veronica Beard is making a grand entrance into the world of handbags. The new collection, launched on February 1st, features seven distinct styles in various sizes and colors, with prices ranging from $398 to $698. The handbags have been meticulously designed to reflect the essence of Veronica Beard, combining classic elements with a modern and practical flair.

Among the key shapes available are spacious totes, sleek camera bags, and stylish bucket bags. However, the standout piece is the Goody Bag, crafted from canvas and soft leather, striking a balance between casual and sophistication. The thoughtful design of the Goody Bag makes it an ideal accessory for daily use, offering versatility with crossbody, top handle, or over-the-shoulder wear.

The full range of handbags is now available at Veronica Beard boutiques across the country, on veronicabeard.com, and select retailers.

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