The latest offering from Louis Vuitton brings together the worlds of fashion and digital assets, and NFT collectors should take notice of the limited availability. Nicolas Ghesquière, the Artistic Director of Women’s Collections, has envisioned the VIA Tile Trunk, marking a significant development for the brand’s digital presence. This marks the first time that Ghesquière has contributed to Louis Vuitton’s digital offerings.
At the heart of the VIA Tile Trunk’s story is the iconic Champs-Élysées, the location of Louis Vuitton’s flagship store. The mini trunk features the brand’s classic Damier motif, instantly recognizable as a Louis Vuitton creation. Fans of the brand will recall the physical version from the Spring/Summer 2024 runway.
The VIA Tile Trunk is a transferable digital collectible that reflects the Maison’s commitment to innovation and challenges the boundaries of luxury. Choosing a trunk as his first venture into the digital world aligns with Ghesquière’s vision, embodying Louis Vuitton’s DNA and the spirit of travel in a way that has never been done before.
Exclusively available to VIA Tile Trunk owners, this NFT is an extremely limited edition, with only 200 units available. Digital collectors and Louis Vuitton enthusiasts alike will be eager to add this rare item to their collections. Priced at 6000€, the VIA Tile Trunk will be available for purchase via Louis Vuitton with your digital wallet starting in March.
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